SEO tags are HTML elements on web pages that help search engines properly index the content of the page and improve its visibility in search results.
Below are some types of SEO tags and how to form them correctly:
- Title tag: This is the page title that appears in search results. It should be unique and contain keywords that reflect the content of the page. The title length should be limited to 60 characters.
- Meta description: This is a brief description of the content of the page that also appears in search results. It should be unique and contain keywords. The description length should be no more than 160 characters.
- H1 tag: This is the main heading of the page, which should contain the main keywords and be unique for each page. Its size and style should be different from other headings on the page.
- Alt tag: This is the text description of an image on the page. It should contain keywords that describe the image and be unique for each image.
- Canonical tag: This is used to specify the original page in the presence of duplicates. This helps prevent content duplication and maintain proper indexing of the page.
- Robots tag: This is used to provide search engine robots with instructions, such as whether to index or not index a page, follow or not follow links, and so on.
- Links: It is important to form links correctly so that they are informative and contain keywords. It is also important not to overuse links to avoid penalties from search engines.
It is important to note that the formation of SEO tags should be organic and should not interfere with the readability and understanding of the text for users. They should be written to help search engines understand the content of the page and help users navigate its content.